The Zayah World Privacy Policy

Thanks for checking out the Zayah World Privacy Policy. We take privacy of your data seriously, and explain below our approach to privacy, and what this means for you in practice.

The most important things we cover are:

  • Why we ask you to share data with us
  • Our approach to privacy and protecting data
  • What data you share with us by using our site, and what it’s used for
  • How we use and protect that data
  • Your choices about sharing data with us, and how to exercise them (including where to find out more about internet privacy)
  • Specific cookies we store on our website

We’ve tried to make it simple, but if you have any questions or comments about this, please contact us by email to enquiries@zayah.co.uk

Why We Ask You to Share Data With Us

There are five reasons we receive and store data from our readers:

  • Improving our website by tracking, analysing and understanding what people read, how they move between pages on the website, and how they interact with us, for example what they click on.
  • Allowing readers to view our articles free of charge by making money in other ways, for example advertising and recommendations.
  • Keeping in touch with readers who want to know more about us, such as when new articles have been published.
  • Personalising what readers see based on what they’re interested in, so finding out about their interests.
  • We may choose to sell products directly through our website, if they are relevant to readers' interests.  We will need to know slightly different things about buyers, in addition to what we would gather about readers.

Our Approach to Privacy and Protecting Data

We will always meet our legal obligations around data privacy and protection.  As legislation changes, we’ll update the Zayah World Privacy Policy to stay compliant.  But we also want to keep up with industry best practice, so we regularly check what others do and say, so we can go beyond the minimum.

The Zayah World Privacy Policy follows four key principles:

  • We only hold data about you to improve your visit or protect our ability to keep our content free of cost to readers.
  • We hold all data securely, and make sure it stays safe.
  • The data about you belongs to you, and you have full control over it.
  • We don’t share information about you without your permission.

If we’re ever involved in a merger, acquisition, sale or major partnership, we’ll aim to maintain or improve the way we handle personal data. If the Zayah World Privacy Policy changes, we’ll publish our new relevant policies, and give anyone affected notice of any changes.

As with all businesses, we may have to share personal information if we reasonably believe it’s required in order to:

  • meet any applicable law, regulation, legal process or enforceable governmental request
  • detect, prevent, or otherwise address fraud, security or technical issues.
  • protect against harm to the rights, property or safety of us, our users or the public as required or permitted by law.

From time to time we may amend the Zayah World Privacy Policy. If we do, we will update this page, and if appropriate we’ll make extra efforts to notify readers and/or publicise the change.

To protect your data and ours we ensure high cyber-security for our website.  This includes using high quality security software, and monitoring our site for viruses and other malware. We run our website from a data centre in the UK run by Siteground, a leading hosting company. They have high standards of data security and privacy, which is one of the reasons we chose to use them.

What Data You Share with Us and How We Use It

General Browsing on the Internet

When you visit any website, your computer provides information to the site, such as what kind of browser you use and the IP address you’re using. We don’t receive or store any personal information about you in this way, nor can we identify you personally from this information.

Cookies

Like most websites, when you visit Zayah World, a small piece of text (called a cookie) is stored on your computer about your visit.  This helps us understand how people use our site, including what pages are visited. We don’t receive or hold any personal information about you in this way.

Cookies also tell our website a computer has been used to visit us before, so we can improve the visit. For example, if you’ve clicked on a pop-up window asking you to accept our website privacy policy, you shouldn't see it again if we've been allowed to save a relevant cookie.

Some of the information stored is put there by other companies whose software we have added to our site to make it work better.  This can also impact your experience of other websites you may visit after leaving ours.

If you continue to use this site, you are in effect agreeing to this use; but you do have the choice to change this, as explained below.

Email sign-up

If you complete one of our sign-up forms, we hold the name and email address and name you give us.  We use this to can send you the updates you’ve asked for by email. We use one of the industry’s leading email management companies, GetResponse, to hold the information. One of the reasons we use them is that we believe they meet the highest standards of security and data protection available in our industry.

Analytics

We use 3rd party systems to analyse our website traffic. This means we get anonymous data from them that shows us trends, patterns and statistics about how our readers have used our site, which allows us to make our site better for our readers.  The companies we use for this are only leading, reputable firms with strong privacy policies in place for their analysis systems.  These include Google, Microsoft, Moz and Automattic.

Social Media

We have social share buttons on our site, such as Facebook, Twitter and Pinterest. All of these services rely on cookies and other tracking to understand how their services are being used. If you have an account with them, you have full control of how they share your personal information. We don’t receive any personal information from any of them about you.

Links to Third Parties - Advertising & Affiliates

Our website includes lots of links to other websites, and we continually add and change these.  We only include links which we believe provide benefit to our readers, for example further reading about an article or products/services which might be useful to someone interested in a topic we're writing about.  We only include links because we think they may be useful or interesting.

For some of these links, we may have or establish commercial relationship with the people we're linking to. This means we may get a small payment from them when our readers see a link, visit a site via a link or buy something from a site we link to.  You don't pay anything extra as a result of this, and most of our links are not commercial.  We never include links just because of a commercial relationship, we must believe there's reader benefit.

These commercial relationships are known as advertising, sponsorship or affiliate links, and we rely on them for our income.  That's why we can provide our articles free of cost, and don't need to charge a cover price to read our articles.

If you click on an advert or affiliate link, you’ll be passing data to the third party advertiser or vendor telling them you visited them from Zayah World. We don’t pass personal data to these third parties, but if you reach another site from ours, you’re subject to their privacy and data policies, not ours. We arrange advertising through reputable companies with professional advertising programmes with strong data policies advertisers must comply with.

Third party vendors, including Google, use cookies to serve ads based on your prior visits to our website.  Google's use of cookies enables it and its partners to show you adverts based on your visit to Zayah World and/or other websites.  This is part of a set of features known as "Google Analytics Advertising Features" - we may use features including "Remarketing", "Display Network Impression Reporting" and "Demographics and Interest Reporting". You can opt out of any of these using the links in section below about Your Choices About Sharing Data With Us.

Your Choices About Sharing Data with Us, and How to Exercise Them

We don’t hold personal data about you unless you subscribe to our email list. When you sign up, you receive instructions on how to check, change and delete the data we have received, and a reminder of those instructions are included with every email we send you.

If you’re unsure how to manage the email list data you’ve given us, we’ll be happy to change or remove it for you if you let us know by email.

You have full control over how cookies and other data is stored and shared on your computer. You can set your browser to block all cookies, or notify you/ask your permission when a cookie is being set. If you disable cookies completely, you may get a lesser experience from some websites, or even be unable to use them properly. That isn’t the case with Zayah World, but you may get the odd inconvenience such as having to reconfirm you accept the Zayah World Privacy Policy each time you visit us.

If you share any of our articles through social media, you have full control of what personal information can be shared by the social media company you’re using. You can manage this through your account settings at Facebook.com, Twitter.com and Pinterest.com . We have no influence or control over how they use your data when sharing our content.

Google provides several of the services we use that involve cookies and private data, such as analytics and advertising. You can control the use of this for interest-based advertising using the Ads Settings at google.com, and you can also control which type of advertisers are allowed to use your cookies for interest-based advertising at aboutads.info. Google provides many other safeguards and options for you to control your privacy settings of their services we use, including through your browser. These change from time to time, and you can find the latest options using the links below.​

You can find links to policy information from relevant partners below, including how to manage and control their use of your data arising from using our site.  If you'd like to know more about these or other partners, please email us.

Google

How Google manages data privacy and information about you

Facebook

How Facebook manages data privacy and information about you

Twitter

How Twitter manages data privacy and information about you


    Specific Cookies We Use

    If you'd like more technical information about our use of cookies, we've described below the different types of cookie we may store on our site.

    “Strictly Necessary” Cookies

    These cookies are necessary for the website to function. They are usually only set in response to actions made by you which amount to a request for services, such as logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

    “Performance” Cookies

    These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

    “Functionality” Cookies

    These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

    “Targetting” Cookies

    These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store any personally identifiable information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.